![Selling the Sage Way](https://pbcdn1.podbean.com/imglogo/image-logo/4337374/podcastimagerevisededition.jpg)
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Selling the Sage Way podcast, by renowned sales trainer for SaaS companies, Michael Nash, is for account executives, solution engineers, sales development, customer success reps, sales enablement, and management looking to evolve into the rare air of "Trusted Advisor" status with their customers.
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![Trust or Competence - Which is More Important?](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog4337374/podcastimagerevisededition_300x300.jpg)
Friday Mar 22, 2019
Trust or Competence - Which is More Important?
Friday Mar 22, 2019
Friday Mar 22, 2019
To transform into "Trusted Advisors" with our customers we must be both "trustworthy" and "competent", but which is more important? Listen to this episode to find out.
Version: 20240731
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